Meta AI can now use your Facebook and Instagram data to personalize its responses

Meta says it is making improvements to Meta AI, its cross-platform chatbot, including the bot’s ability to “remember” details from conversations.

In a post on Meta official blogIn conversations with Meta AI on Facebook, Messenger and WhatsApp for iOS and Android in the US and Canada, users can now tell Meta AI to remember things about them, such as how they like to travel and learn new things, the company said. languages.

The memory feature is similar to memory features OpenAI’s ChatGPT and Google’s GeminiMeta allows AI to pick up “important details” depending on the context, according to Meta. For example, if a user mentioned being vegan in a previous conversation and asked Meta AI for ideas for breakfast, the chatbot will consistently influence that dietary choice.

Meta says that Meta AI will not remember anything in group chats, and users can delete their memories at any time.

In another, perhaps more controversial, Meta AI update, Meta says the chatbot will now use account information from Meta apps to make personalized recommendations. This information may include the user’s home location on their Facebook profile or recently viewed Instagram videos.

Here’s how Meta CEO Mark Zuckerberg put it post monday:

“Meta AI will start giving you answers based on the preferences and information you’ve shared,” he said. “For example, it’s helped me come up with creative bedtime stories for my girls, so if I ask for a new one, she’ll remember that they love mermaids.”

Personalized recommendations will be live on Facebook, Messenger and Instagram in the US and Canada to begin. A Meta spokesperson told TechCrunch that there will be no opt-out option.

Meta is doing its best to positively influence Meta AI’s newfound data mining capabilities. But considering how much people trust Meta – and Especially Facebook — wondering how innovations with their information will be received.