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A Tesla exhibition hall with its logo and electric vehicles on display, including model 3 and the model and is seen on January 12, 2025 in Chongqing, China.
Cheng xin | Getty images
Sales of TeslaThe cars to China fell in January, since the competition of national rivals continued to warm up.
Tesla sold 63,238 units of its electric cars in January, 11.5% less than the 71,447 cars sold in the same month last year.
Tesla shares fell approximately 1.5% in trade prior to the market.
Chinese rival Byd Meanwhile, it sold 296,446 electric and plug -in hybrid vehicles last month, 47% more interannual.
Other Chinese rivals in Tesla, including Changan Automobile and Xpeng, also published a growth in sales.
Tesla has tried to use price cuts as an incentive to retain the interest of Chinese buyers in their car. At the end of last year, Tesla He cut the price of his model car and also extended a loan plan of five years of interest zero until the end of January.
Last month, the American giant also announced a renewed version of the model and, one of its most selling EV cars, in China. This also came with a plan of interest of 0%.
Tesla has not introduced a new model since the Cybertruck began to deliver at the end of 2023, which begins at almost $ 80,000. Investors have longed for a new massive market model of the company to revitalize sales.
Tesla has said that a new affordable model could be launched in the first half of 2025.
Meanwhile, the automobile manufacturer is pressing to launch its driver assistance system, which markets as “full drive”, in China this year, since rivals also implement similar characteristics.