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A Birkin Hermes bag in a window in a Kadewe department store in Berlin, Germany, on Friday, January 3, 2025.
Bloomberg | Bloomberg | Getty images
High sewing fashion house Hermes On Friday he reported a better jump than expected in the sales of the fourth quarter, which still demonstrates a strong demand for the most exclusive products in a turbulent luxury market.
The Birkin bag manufacturer registered a 17.6% increase in revenues to constant exchange rates at 3.96 billion euros ($ 4.15 billion) in the three months until December 31, exceeding the prognosis of 3.69 billion of euros by analysts of LSEG.
Sales throughout the year increased by 14.7% at constant exchange rates to 15.2 billion euros compared to 14.94 billion euros.
“In 2024, in a more uncertain economic and geopolitical context, the solid performance of the results attests to the strength of the Hermès model and the agility of the houses of the house, whom I want hotly,” said Axel Dumas, executive president of Hermes, said .
Hermes has greatly evaded a recession of the broader luxury sector in recent years, maintaining a sense of charm and exclusivity where other brands have faced a setback in the middle of higher costs and limited innovation.
This is a last minute news and will be updated shortly.
