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17 Chic Hamptons Sweaters for the East Coast Rich Mom Look


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Effortless, coastal, vintage, cozy—these are just a few words that describe the rich mother of Hampton’s aesthetic. A trend that’s gone viral in both the fashion and TikTok worlds, retailers now have plenty of options to channel the vibe — even in winter! Get the look in the coolest way possible with these 17 Hamptons sweaters that bring out the East Coast rich mom aesthetic.

While most rich mom fashions come at a designer price, we were able to find these Hamptons-inspired styles under $50! We’ve found all kinds of styles to cover the fashion board, whether you want an elevated style like this one classic crewneck style for wearing to the office or for a more comfortable-casual look like this one crochet style for looking extra cute while running errands. And what’s even better, they smoothly transition into the spring months and are great for traveling too.


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17 Chic Hamptons Sweaters for a Rich East Coast Mom’s Winter Look—Under $50

1. Our most popular: From its relaxed knit design to its relaxed fit crochet style sweater is definitely something we can see Hampton’s rich moms wearing in the winter!

2. Bold stripes: A classic East Coast pattern, this one is sure to get you lots of compliments vintage striped sweater.

3. Quiet Luxury Style: Just like the viral trend says, this classic sweater with a neckline it whispers luxury without being flashy!

4. Classic Braided Cable: Another mainstay of East Coast fashion is cable knit sweaters like this turtleneck style for extra warmth!

5. Excessive Perfection: This looks a lot more expensive than it is oversized knitted cardigan it’s made from goat material that’s ultra-soft and effortlessly luxurious in an oversized fit!

6. Vintage Look: This sweater in vintage style it looks like it came from a vintage store in the Hamptons with an intricate textured design and a turtleneck.

7. Quarter Zip Queen: Be the quarter zip queen in this one half-zip sweater which features coastal striped fabric!


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8. Bubble Knit Beauty: Wear this bubble knit cardigan over light sweaters in winter and over tank tops in summer!

9. Seriously Sophisticated: We can see it luxurious looking sweater pairing with everything from wide leg pants to leggings and even jeans!

10. Elegant: Enjoy the casual, cozy atmosphere shoulderless sweater which is made with an oversized fit and a really soft knit!

11. Classic Collar: If you end up loving this casual sweater with a collarrest assured you can get it in several other Hampton style colors like beige, blue and even stripes!

12. Stylish Sweater Vest: Channel the preppy style that’s an East Coast classic with this chic cable knit sweater vest!

13. So designer looking: Thanks to the unique design sweater with curved hem looks like it could be from a luxury designer boutique!

14. Light layer: Great transitional style, this one Lightweight V-neck sweater can be layered in the winter months and then worn on its own when the weather warms up!

15. Chunky-Chic: Add a rugged layer to your collection with this one thick knit cardigan it will undoubtedly be a warm choice!

16. Amazon’s Choice: Amazon tagged it classic sweater with a neckline as one of their favorites and so are we!

17. Boatneck Beauty: With over 1,000 purchases in the past month, it’s clear that shoppers are coastal boatneck style!



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