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Apple probably does not see the future with the glasses that have expanded reality. According to a Report from Bloomberg’s Mark GurmanThe company, setting up a project to build a project to compete with the methane Ray-Ban smart glasses, the company will fall at risk of the fact that Apple Vision Pro headset after commercial failure.
N107, the codeded project was never announced, but Bloomberg reports The plan was to build technologically equipped glasses such as any other couple, but only the frames were offered to the expanded reality features that can display the information visible. The initial version of the product would connect to an iPhone, but once shaken, once stressed the processing power needs and the battery was dried rapidly. Apple has changed gears to close glasses to Mac devices, but the test continued to fall shortly in the test. It is noted that the company has taken a towel in the project at the beginning of this week.
Regretfully accepting that the expanded reality is a ditch, Apple, which cannot break the vr / AR space. The Apple Vision Pro, submitted in 2023, is a technically impressive device in addition to unused work and is an extremely expensive price tag, $ 3,499. Apple has been repeated in the predicted sales figures of 2024, again and down to the lower, as a result The estimated 500,000 were soldLess rapidly to suggest that fixes are just opening.
Meanwhile, Meta seems to have broken the code for AR glasses when it comes to at least for sale. The company’s clever glasses, a million units, a million units sold in 2024, a cart that comes together with every hand Reported by Verge. Start of glasses from $ 300, despite being more accessible to consumers, may give rise to sales to increase sales. Reality laboratories, Meta AR / VR division, Lost $ 5 billion in the fourth quarter of 2024 At the same time, while only $ 1.1 billion sales are in sales, glasses make a soft shot.
Again, Meta continues everything to the worn. CEO Mark Zuckerberg has upset the fact that the company can sell “Billions of EU glasses“In the future, if this is just what we say, why is the high purpose? This figure will never stop, will keep you wanted. Meta is reported to work on a pair Oakley Style Ar Glasses Athletes and a ray ban challenge was called Hypernova will demonstrate a title.
Apple is like it will be back to the drawing board of this time. The company has vision points in a air transport model equipped with work and cameras, per case of Husbandberg. However, it looks like a company similar to a company with a sight and just looks like you throw things on the wall to see which sticks.