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(noun) an influential podcaster, always male, who pretends to be the enemy of the elite and the antidote.
“Bro-caster is the opposite of “broadcaster”. It’s the kind of humor you’d expect from a bro-caster. It’s anti-arousal, old-fashioned sexism, and comes off more arrogant than funny. Whereas the women the media learn to joke, heterodoxy is not self-deprecating.
Joe Rogan, one of the most popular podcasters in the world, is a proto bro. His podcast, launched in 2009, set the template. It has more than 14.5 million followers on Spotify. According to a YouGov poll In Britain, more than four out of five listeners are male and the majority are aged between 18 and 34.
Although Rogan’s political beliefs are difficult to understand, he devotes time to scientists, political activists and conspiracy theorists. No one gets an easy ride, and the host uses the same cut-and-dry approach as he does to Donald Trump and Elon Musk. At least part of Rogan’s appeal is the feeling that, if he gets tired of any guest, he can easily beat them.
And while Rogan has been criticized for his support for men’s rights, the bro-casters who have followed his lead are determined to destroy old resentments. Andrew Tate, a former kickboxer and self-proclaimed alpha male, is the manosphere’s most famous campaigner with a brand of toxic female sensibility. school grounds.
In general, bro-casters can be seen as the successors of weird jocks like Howard Stern. Their irreverence and boundary-pushing profanity struck a chord with Gen X because they came packaged in a strange environment.
Then the wind changed. The confusion generated by the radio was replaced by the authenticity of the influencers. There is no irony in Jordan Peterson’s self-help psychobabble, or Steven Bartlett’s C-suite punchlines, or ex-Navy Seal Shawn Ryan’s machismo. All of them want to be taken seriously as seekers of the truth while being admired as caricatures of masculinity. Bro-casting is what happens when listeners want answers but have heard enough from experts.