Meta plans to launch an independent application goal AI

Goal AI will soon become one of the independent applications of the social networks, which joins Facebook, Instagram and WhatsApp, CNBC has learned.

The company intends to debut an independent goal AI AI during the second quarter, according to people familiar with the matter. Mark an important step in Meta CEO Mark Zuckerberg’s Plan to make your company the leader in artificial intelligence by the end of the year, before competitors such as OpenAI and AlphabetThe people said they asked not to be named because the project is confidential.

THE CHATBOT META AI launched In September 2023, with the company launching it as a generative digital assistant of AI that can provide answers and create images based on the user’s instructions within their existing applications. The company led a goal to the avant -garde of its applications in April, when it replaced the Facebook, Instagram, WhatsApp and Messenger with Chatbot function.

Since then, goal AI has become the main method for Zuckerberg to show the Generative technologies of AI To billions of consumers.

“This will be the year in which a highly intelligent and personalized assistant reaches more than one billion people, and I hope that ai is that assistant leader of AI,” Zuckerberg “ said analysts during the company Fourth quarter gains Call in January.

Unlike competitive generative the tools such as Chatgpt and PerplexityGoal AI is currently only available for users through a website and company applications, such as Facebook and WhatsApp. Although the vast goal user in your family of applications can access goal AI, users could interact more deeply with the digital wizard if you were available as an independent application, people said.

In January, Zuckerberg agreed publicly with a thread user who said that goal should create an independent mobile application for its digital assistant.

The thread user wrote that a separate goal application could help the company unify digital assistant in smartphones and different hardware platforms, such as Ray-Ban smart goalsHelp users organize their conversation stories with the digital wizard and allow more deep “customization and customization.”

Zuckerberg responded To the thread user with a “100” red emoji, often used in the online talk to transmit an entire heart agreement.

Meta also plans to evaluate a subscription service paid for finish AI, similar to the form of OpenAI and Microsoft To collect monthly rates of users to access more powerful versions of their respective chatgpt and co -driver chatbots, people said.

The chief of goal financing, Susan Li, told analysts in January that, although the company’s goal efforts focus on “building a great consumer experience”, there are “quite clear monetization opportunities here over time, including the recommendations paid and including a premium offer.”

The company declined to comment.

Shortly after this story was published, Operai’s CEO, Sam Altman, said in a X publication“It’s fine, maybe let’s make a social application.”

India is the “largest market for the use of goal AI”, li said Analysts in July. That coincided with signs of retention and commitment at WhatsAppLi added. In January, Li said that WhatsApp experiences the most goal AI use, followed by Facebook, which is generating “a strong commitment to our integration of deep food banks that allows people to ask the goal questions AI about the content that is recommended.”

The planned goal debut of an independent application goal AI follows similar efforts from Google and Elon Musk’s XAI. The two individual applications recently launched for their respective digital attendees Gemini and Grok.

Google saying In November, users could download an iOS dedicated application for their Gemini assistant, following the chatbot’s debut As an Android application in February 2024. Last week, the company remote The capacity of iOS users to access Gemini through the Google Mobile application, telling them: “Continue to use Gemini, download the new Gemini application from the App Store.”

In January, XAI debuted an official Grok iOS application along with a dedicated website, expanding the Digital Assistant Beyond the Musk Social Network Service, X. People who wish to access Grok as an Android application must currently join a waiting list.

Chatgpt remains the most popular digital application measured by application downloads, according to the Tower 2025 sensor mobile status reportreleased in January. The main generative generative chatbot applications were Chatgpt, followed by Google Gemini, Doubao de Bytedance and Microsoft co -pilot, according to the report.

Zuckerberg has been increasingly pressing in the generative target teams to improve their products, including goal AI, which wants to be the most used chat application in the world by the end of the year, fountains said.

Multiple employees working on efforts said there is pressure to work seven days a week to keep the rhythm in AI’s career.

“Meta is working on the construction of some of the most important technologies in the world. AI, glasses such as the next computer platform and the future of social networks,” Zuckerberg told employees in January memorandum announcing dismissals. “This will be an intense year, and I want to make sure we have the best people in our teams.”

– Salvador Rodríguez de CNBC contributed to this report.