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Royal fans, rejoice – Meghan Markle is preparing to relax your new lifestyle brand!
The Duchess of Sussex, 43, announced on February 17, 2025 that she had changed the name of the brand From the American orchard Rivier to always to reflect the extensive range of products that will be offered.
“Last year I thought,” The American Riviera sounds like a great name. “It’s my neighborhood; it’s a nickname for Santa Barbara, but it has limited me to things that have just been made and grown in this area,” Meghan said in a video published on Instagram.
Here is everything you need to know about the brand, from the date of the release to the types of products offered and the discussion of the name change.
Release date
The products will be available from spring 2025, according to the Instagram post with an official account 19 February.
Meghan Markle changed the name of her lifestyle brand from the American Riviera Orchard to as always – but the replacement was in the production of years. The name has been changed to reflect the extensive range of products that will be offered – and design something geographically wider and expansive than the ARO that referred (…)
Although a particular date has not been confirmed, Meghan said in her recent Instagram video that the brand’s introduction would match the premiere of her Netflix lifestyle documents, With love, meghanset to release on March 4, 2025.
Products
Meghan also revealed that, as always, it will continue to produce jam – the first product she teased under the previous name of the brand.
“Of course there will be fruit preservation,” Markle said in the Instagram video. “I think we are all clear at this point that jam is my jam.” But there are so many other products that I just love, and now it’s time to share them with you. So I just can’t wait to see it. Thanks, people! ”
While some of the products offered will come from Meghan’s house in California, Us every week He understands that the brand’s vision is much larger.
Although Meghan remained firmly on other products, she he published a collage On Instagram that may contain some hints.
The new Meghan Markle logo has a thoughtful nod of its relationship with Prince Harry. The Duchess of Sussex (43) announced plans for renaming a lifestyle, American Riviera Orchard, as always in a video published on her personal Instagram account on Monday, February 17th. The Instagram official account also reflects the name (…)
The collage contains a recipe for a cocktail for something called the TIG Cup, which is most likely a reference to Tig, Meghan’s former lifestyle blog that she closed before entering the royal family.
The collage also has photographs of inspirational citations.
“Stay close to people who feel like sunshine,” one of the quotes reads. Others read: “I love you with my ass. I’d say a heart, but my ass is bigger. ”
Will Prince Harry be involved in a new brand Meghan?
It is not known whether Meghan’s husband, Prince HarryIt will be involved in the brand promotion or if it has inspired any of the products.
However, it is worth noting that the Duke of Sussex, 40, inspired the brand logo as always, which has a palm tree and two hummingbirds on both sides.
Our Understands that palm has been chosen as a nod to Meghan and Harry’s home in Montecit where they live with their two children, Prince Archie5, and Princess lilibet3.
Meanwhile, hummingbirds were selected because they are a favorite Harry, Our can confirm.
Controversy
Meghan revealed in her previous Instagram video that she decided to change the brand’s name to as always when “Netflix came, not only as my partner on the show, but as my partner in my business”.
Our He understands that Meghan registered the name of the company years ago before the official change.
However, the name as always Also belongs to the historic clothing company based in New York and New Jersey founded in 2017.
“Lords and hello,” the founder of Mark Kolski began on Tuesday 18 February, after Meghan announced the change of name, statement through Instagram.
“I want to thank all old friends who know and love our little family brand as always, and also greet all those who have just learned that we exist.” In the last 36 hours, support and concerns about the recent event around our name tags have been spilled, ”the statement said. “We are aware of.” We are not associated. ”
Samir Hussein/Wireimage Meghan Markle won her daughter Princess Lilibet to help leave her lifestyle brand again. The young princess, 3, rarely occurs in a sweet photo published through the website as always, which started on Monday, February 17, and refers to the rebrand for the Duchess of Sussex American Riviera Orchard. In the picture, Meghan, 43 and (…)
Talk to The New York TimesKolski said he was considering legal steps, but eventually decided against him.
“My brother is a lawyer, so I called him,” he told Outlet. “He is not a lawyer of intellectual property, but he said, you know, you have some rights based on your established business.”
“I’m not trying to mount some legal offensive here,” Kolski added. “I’m going back to work right now and trying to keep awareness of my brand.” If there is any conflict that affects my business, I will evaluate it. ”
“How does it look like people make comments and media that want to create a crack between us, but it is not,” he added. “I didn’t suit them.” They did not meet me. There is no battle. ”
